Mission Statement

AITO is the Association for independent and specialist holiday companies.  Our member companies, usually owner-managed, strive to create overseas holidays with high levels of professionalism and a shared concern for quality and personal service.  The Association promotes the unique range of its members' holidays and encourages the highest standards in all aspects of tour operating.  It insists on financial protection for all customers' holidays, provides for its members and represents their interest to government, industry and media.